Mind Mapping Workbook for Therapists

A thoughtful tool to clarify your message, organize your pages, and shape a site that reflects your care

Start With a Map—Not a Blank Page

Your website is more than a marketing tool—it’s often the very first space your future clients enter. Before you start writing or designing, this workbook helps you get grounded in what really matters.

It guides you through the heart of your site—your message, your services, your tone—so you can move forward with clarity and intention.

This Workbook Is for You If…

  • You want your website to feel human, not clinical

  • You’re overwhelmed by where to start or what to say

  • You’re a therapist, coach, or healer building (or rebuilding) your site

  • You work best when things are visual, intuitive, and flexible

  • You need a way to gather your thoughts without diving straight into copy

  • You want your site to reflect the real work you do—not just your credentials

  • You’re tired of templates that don’t leave room for nuance

You don’t need to have it all figured out yet.

This workbook gives you a practical starting point and a flexible structure—so you can move forward with clarity, not guesswork.

Inside, you’ll find:

  • A printable and fillable mind map to help you visually organize your site’s core message and key pages

  • Step-by-step prompts for planning your Home, About, Services, and Contact pages

  • Mini reflection questions to guide tone, structure, and emotional impact

  • Examples and wording suggestions to help you write more easily

  • Bonus planning tips for working with designers, rebrands, or DIY website builds